A look inside the kit

What’s included

• Audience and goals: who you need to reach (donors, volunteers, the people you serve, partners and funders) and what you want them to do.
• Platform plan: a clear job for each channel across Facebook, Instagram, X, LinkedIn, YouTube, and TikTok, focused on where your audience is.
• Brand voice guide: a one-page guide, written with you, so every post sounds like your organization.
• Content pillars: the recurring stories you tell (impact, programs, people, events, thanks), with a suggested monthly mix.
• Monthly content calendar: every post planned around your programs, events, and giving dates. Volume is flexible and follows your activity and the material you share (see FAQ).
• Post templates: ready-made formats for events, thank-yous, spotlights, and short video scripts.
• Account setup: we tidy up the accounts you have, or create new ones for you.
• Online approvals: approve, edit, or deny each post in your private space on nonprofit-pricing.com. Two designated approvers, and every decision is recorded.
• Monthly reporting: a short, plain-English report on followers, engagement, reach, and website clicks, plus what we’ll change next month.
• Free nonprofit-pricing.com membership: included for as long as you keep the kit, plus a free 5-page basic website (limited time only).

No passwords collected. We get access through each platform’s official team or partner tools.

How it works

1. Approve the plan online. In your private space on nonprofit-pricing.com, choose your plan ($2,000/year paid up front, or $200/month with a one-year commitment) and enter your contact name, organization, email, and your two approvers.
2. Tell us about your social accounts. For Facebook, Instagram, X, LinkedIn, YouTube, and TikTok, enter your handle, or choose “Please create one for us.” No passwords needed: after approval we’ll send access requests through each platform’s official team/partner tools.
3. We build your plan. Audience and goals, platform plan, brand voice, content pillars, and your first monthly calendar.
4. You approve each week. Posts appear on your private review page, fully written and designed. Either approver can approve, request an edit, or deny. Anything unanswered stays unpublished.
5. We publish and report. Only approved posts go live, on schedule. Each month you get a short report and an updated calendar.

Frequently asked questions

Is there a commitment?

Yes. The kit runs for one year. You can pay $2,000 up front for the year, or $200 a month for 12 months. The monthly plan is a one-year (12-month) commitment.

Do you need our passwords?

No. We never ask for passwords. After you approve the plan, we send access requests through each platform’s official team or partner tools, and you accept them from your own account.

What if we don’t have accounts on every platform?

That’s fine. On the approval form, choose “Please create one for us” for any platform you don’t have yet, and we’ll set it up as part of the kit. We focus on the platforms where your audience actually is.

Will anything get posted without our OK?

No. Every post goes to your private review page first. Your approvers can approve, request an edit, or deny it. Anything unanswered stays unpublished.

How many posts will we get?

There’s no fixed number. As a guide, our sample month has about one post per weekday, each sent to the 1–3 channels that fit it best, with big moments going to all channels, so you’re not posting the same thing everywhere every day. Actual volume is flexible: it follows your programs, events, and news, and how many photos, stories, and updates you share with us.

How much of our time does it take?

Mostly a short weekly review of the posts we’ve prepared, plus sharing news, photos, and event details when you have them. We do the planning, writing, design, and scheduling.

Do we need to be a nonprofit-pricing.com member first?

No. Membership comes with the kit. When you buy the Social Media Marketing Kit, your nonprofit-pricing.com membership is free for as long as you keep the kit, and for a limited time only it includes a free 5-page basic website. Questions? Call 215-668-4005.